Preview

Context

Foodservice Rewards is the loyalty program for catering products operated by Coalition marketing Europe (CME). CME wanted to expand their market in Europe and made a technological partnership with Inovia.

Objectives

• Replace the existing tools;

• Provide a very attractive and flexible new rewards catalogue;

• Automate the whole process to reduce human actions.

Technologies

Key facts

• Tool to consolidate products among several sources : over 100 000 products available for the catalogue;

• Integration into CME Information system (SSO, Web Services);

• Automation of orders forwarding to the supplier using Limonetik Services;

• Innovative approach for handling specific cultural aspects among the european market : different languages, offers, currencies, law, operational teams…

• Very small time to market to spread into a new country.

Team